"They picked up my grandmother's Tabriz on a Tuesday and had it back in nine days. The reds came back. I honestly thought that rug was just dark now."
New Jersey & New York metro
Wool & Shag Rug Cleaning in New Jersey
Wool is forgiving until it meets high-alkaline detergent or hot water. Then it shrinks, yellows and loses its natural lanolin. Our wool wash stays under pH 8 and under 100°F, which is why wool rugs come back soft instead of crunchy.
- Quote
- Free & same day
- Turnaround
- 5-8 business days
- Wool-safe, low-pH detergents only
- Shag and flokati pile separated and re-fluffed by hand
- Natural fiber (jute, sisal, seagrass) low-moisture options
- Shrinkage-controlled drying
Our process
How we clean it
- 1
Pile analysis
We measure pile depth and density to set dusting and drying times.
- 2
Deep dusting
Shag rugs hide extraordinary amounts of grit at the base of the pile.
- 3
Controlled wash
Cool water and wool detergent protect lanolin and dye stability.
- 4
Re-fluff & dry
Pile is separated during drying so shag returns full instead of matted.
Free quote
Ask about wool & shag rug cleaning
See the result
Before & after cleaning
Drag the handle to compare a soiled rug with the same rug after our wash.
“Shag rug came back soft and full instead of matted. Took a day longer than quoted but they called to tell me, which I appreciated.”
Robert K. · Princeton, NJ
Read more customer reviewsFrequently asked questions
Will my wool rug shrink?
Not with a controlled wash. Shrinkage happens from hot water and aggressive agitation, both of which we avoid.
Can you clean jute or sisal?
Yes, with a low-moisture method. Natural plant fibers brown when over-wetted, so they are never immersion washed.
Do shag rugs take longer?
Shag over two inches needs extra dusting and drying time, so we usually add a day to the turnaround.
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Ready for wool & shag rug cleaning?
Send a photo, get an honest estimate. Free pickup and delivery anywhere in New Jersey, and we cross the river for New York jobs too.
Recent reviews for this service
"Two dogs, one very old carpet. They blacklighted the whole apartment and showed me spots I did not know existed. Smell is completely gone six weeks later."
"Cream sectional, toddler, you can imagine. They cleaned every cushion on both sides and it dried by dinner. Careful work on all six seats."